Runs 2 feet to 6 feet. The patented two-part body emits low-frequency sound vibrations that attract fish and trigger strikes while virtually eliminating line twist.
Badly behaved and always looking for a fight, the BX Brat is one tough little cookie. Balsa inner core with an armor coating of rugged copolymer, it is the most durable, fish catchin’ square bill ever.
The Lunkerhunt Yappa Frog is a hollow bodied topwater frog that ploughs the water surface. The Yappa Frog mimics a frog swimming on the water surface and is capable of generating several different topwater actions.
There are times when you just have to cover water to find fish. The Lunkerhunt Finesse Swimbait is a great tool for covering water and catching fish, lots of fish!
The Phantom Spider looks as good as it fishes. It features a hollow body weedless design and walking legs that stride, glide, and twitch as the spider is worked across the water surface.
The Lunkerhunt Lunker Frog is the most lifelike frog currently available in the industry. The Lunker Frog replicates an adult frog and has swimming legs that extend during the retrieve and retract on the pause.
The Impact Turbine Buzzbait churns and spits water. Fish can't resist its fleeing baitfish action created by blades chopping the water surface and pulsing skirts.
The Lunkerhunt Impact Ignite Willow Leaf Spinnerbaits blades will rotate easily at slow speeds. It has been designed to cast far, sink fast, and to generate a lot of flash with minimal effort.
Impact Crush is a popper that casts far and attracts lots of attention. When retrieved, it displaces water noisily while flashing a pulsating tail that provides a visible target.
The Lunkerhunt Hive Hexa Grub is a single, curly tail grub bait made with U.D.S.P. Ultra Durable Soft Plastic. It is predator proof, extremely stretchy and can withstand attacks from all species of game fish.
The combination of innovation and creativity is at the heart of the new Lunkerhunt Glitch Blade. This lure is designed to take traditional crankbait fishing to the next level, creating a cutting-edge hybrid between crankbaits and blade baits.
Berkley PowerBait makes novice anglers good and good anglers great! Berkley scientists have spent over 30 years perfecting an irresistible scent and flavor - the exclusive PowerBait formula.
Berkley PowerBait makes novice anglers good and good anglers great! Berkley scientists have spent over 30 years perfecting an irresistible scent and flavor - the exclusive PowerBait formula.
The VMC® Tumbler Spoon is the ultimate one-two punch lure. It’s unique “knuckle” bend offers a slow tumbling action for those finicky biters or when a subtle action spoon is critical to matching the behavior of neutral to negative fish.
The MegaStrike Fish Attractant is comprised of the proper balance of Amino Acids and Proteins to make the fish strike, hold onto, and consume the product
Extra long-lasting gel
No mess tube
This Cowboy is well-armed. This creature bait pairs the bulky body of the 4.5” Flappin’ Hawg and the swimming tail kick of the iconic DT Grub to create a well-rounded plastic that shines in any scenario.
The X Zone Pro-Series True Center Stick is a super salty, super soft stickbait infused with our X Zone Scent Formula, creating the taste and feel that make fish hold on longer allowing you more time to feel the bite and set the hook!