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Soft Plastics & Lures

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Strike King Strike King Chick Magnet Jr 1/4 oz, 2-4 Feet

Strike King Chick Magnet Jr 1/4 oz, 2-4 Feet

Strike King’s Chick Magnet Jr is a 1/4-ounce flat-sided cr..
$9.99
Strike King Strike King Bottom Dweller

Strike King Bottom Dweller

The perfect choice when targeting deep, bottom dwelling bass..
$8.99
Strike King Strike King Blade Minnow 4.5

Strike King Blade Minnow 4.5

The Strike King® KVD Perfect Plastics Blade Minnow started ..
$6.99
Strike King Strike King Bitsy Tube 2.75"

Strike King Bitsy Tube 2.75"

When you're facing post-frontal conditions and the bass have..
$4.99
Strike King Strike King Bitsy Flipping Jig 1/4 oz

Strike King Bitsy Flipping Jig 1/4 oz

The Bitsy Flip sports a beefier hook so it can be thrown int..
$2.99
Strike King Strike King Bitsy Crackin' Tube Jig Head Unpainted

Strike King Bitsy Crackin' Tube Jig Head Unpainted

Strike King’s Tour Grade Crackin’ Tube Jig Head features..
$4.99
Strike King Strike King Bitsy Bug Mini Casting Jig 1/8oz

Strike King Bitsy Bug Mini Casting Jig 1/8oz

Smallmouths love Strike King®'s Bitsy Bug® Mini Jigs! In a..
$2.99
Strike King Strike King 6" Filler Worm

Strike King 6" Filler Worm

The Strike King Filler Worm is a 6-inch worm that is designe..
$6.99
Strike King Strike King 3X Baby Z-Too Soft Jerkbait

Strike King 3X Baby Z-Too Soft Jerkbait

If you've never dropshotted a jerkbait, now's the time. The ..
$4.99
Scum Frog Scum Frog Big Foot 3/8 oz

Scum Frog Big Foot 3/8 oz

Use like a conventional buzz bait, but because BIGFOOT® flo..
$6.99
NetBait NetBait Baby Paca Craw 3.75"

NetBait Baby Paca Craw 3.75"

With the patented NetBait claws and hollow body design the N..
$4.29
BaitFuel BaitFuel Tubes 4"

BaitFuel Tubes 4"

Our Finesse Series Tubes are rewriting the rules when it com..
$5.49
BaitFuel BaitFuel Stumpy Crush 3.5"

BaitFuel Stumpy Crush 3.5"

The Crush Worm is one of the most lifelike baits available o..
$6.59
BaitFuel BaitFuel Mega Bopper 7"

BaitFuel Mega Bopper 7"

The NetBait Mega Bopper Worm, Supercharged with BaitFuel wi..
$4.79
BaitFuel BaitFuel Lollipop DS 3.5"

BaitFuel Lollipop DS 3.5"

The evolution in finesse baits is the Lollipop DS TM with Ba..
$7.69
BaitFuel BaitFuel Drifter 2.75"

BaitFuel Drifter 2.75"

One of the best baits available for finesse applications lik..
$7.69
BaitFuel BaitFuel Crush Worm 3.75"

BaitFuel Crush Worm 3.75"

The NetBait BaitFuel Infused Crush Worm is a proven winner f..
$6.59
X Zone X Zone 3" Stealth Invader

X Zone 3" Stealth Invader

The new 3" Stealth Invader from X Zone Lures is finesse styl..
$6.99
Rio Rio Trout Stillwater Assortment

Rio Trout Stillwater Assortment

Fly fishing in lakes can be tricky for anglers that are new ..
$44.99
Rio Rio PMD Dry Assorment

Rio PMD Dry Assorment

PMD is short for Pale Morning Dun. Pale Morning Duns are sma..
$29.99
Rio Rio BWO Dry Assortment

Rio BWO Dry Assortment

BWO is short for Blue Winged Olive but is also referred to a..
$29.99
Rapala Rapala Ultra Light Pop 04

Rapala Ultra Light Pop 04

Sometimes to get big, you have to go small. Not just for pan..
$8.99
Rapala Rapala Rippin' Rap 05

Rapala Rippin' Rap 05

The Rippin' Rap features a lipless, deep belly profile desig..
$11.99
Rapala Rapala Original Floater 11

Rapala Original Floater 11

The lure that started it all is still the number one "go-to"..
$15.99
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